Qasrawy Group Opens New JAC Showroom in Sheikh Zayed, Launches RF8 PHEV

JAC has opened a new showroom in Sheikh Zayed through its distributor Qasrawy Group, coinciding with the launch of the all-new JAC RF8 PHEV in the Egyptian market. The move reflects the group's strategy to boost the brand's presence and widen its customer base. Expansion continues.

Expansion plan to strengthen JAC's footprint in Egypt

The new showroom opening comes as part of Qasrawy Group's expansion plan to strengthen JAC's presence in the Egyptian market and make it easier for customers to access its models and explore their capabilities and features up close. The goal is clear: supporting the brand's reach and enhancing its competitiveness in Egypt's automotive market, which is witnessing continuous shifts in consumer preferences and growing interest in technology, operational efficiency, and diverse mobility options. Competition is fierce.

Mostafa Hussein, Vice President of Qasrawy Group for Automotive, said JAC represents one of the key pillars within the group's brand portfolio. He noted that the group's strategy aims to strengthen the brand's presence in the Egyptian market by offering models that combine technology, advanced features, and competitive value that align with customer needs and aspirations. The focus is on value.

A complete experience from selection to after-sales

Hussein added that the new showroom in Sheikh Zayed marks an important step in Qasrawy Group's well-studied expansion plan, reflecting its keenness to reach broader customer segments. He explained that the integrated experience starts with exploring the vehicle and choosing the right model. Extends to after-sales services, maintenance, and the provision of genuine spare parts. This is what builds customer trust in the brand and strengthens their relationship with it over the long term. Trust is the foundation.

The new showroom also aligns with Qasrawy Group's direction to expand its network of service and maintenance centers, ensuring JAC customers receive technical support and genuine spare parts at locations closer to them. Through this step, the group aims to enhance the full ownership experience for its customers, from the moment of purchase through to routine maintenance. A calculated move.