Tantawy Automotive and BGT Auto Open Joint Showroom in North Coast with EGP 200 Million Investment
Sherif Tantawy Automotive, the authorized distributor for multiple automotive brands, has announced a strategic alliance with BGT Auto involving investments totaling approximately EGP 200 million. The partnership aims to launch the latest joint car showroom in the North Coast region, as part of both companies' expansion plans to strengthen their presence in key and promising areas within the Egyptian market.
Prime Location Aligned with Summer Season
The new branch is located in front of Gate No. 1 of the Marassi resort, coinciding with the start of the summer season. It targets meeting the growing demand for cars and related services among North Coast visitors. The showroom features a diverse range of vehicles across various categories, in addition to golf cars, catering to the needs of resort and tourist village clients in the area.
High-Profile Attendance at the Opening Ceremony
The showroom inauguration was attended by Engineer Sherif Tantawy, Chairman of the Board of Sherif Tantawy Automotive, alongside Magdy El-Khafif, Chairman of the Board of BGT Auto. The event was also attended by a number of major car distributors, media representatives, and industry experts. This high-level attendance reflects the importance of the new alliance and its anticipated impact on the car market in coastal cities.
Official Statements on Alliance Objectives
Engineer Sherif Tantawy stated that the alliance represents a strategic step reflecting the integration of both companies' expertise. It aims to introduce a new model for car sales services in coastal cities by providing a comprehensive purchasing experience based on model diversity, service speed, and flexible financing solutions. He explained that the branch location was chosen to ensure easy access and to deliver integrated sales and consulting services.
Tantawy added that the Egyptian market is witnessing notable growth in demand for golf cars and electric vehicles within coastal areas, which prompted the alliance to offer a diverse range of these categories according to the highest quality standards. For his part, Magdy El-Khafif said that the cooperation with Sherif Tantawy Automotive marks the beginning of a series of joint projects aimed at enhancing competitiveness in the car market and providing more advanced services to customers.
Exclusive Offers for the Opening
El-Khafif noted that the new showroom has been equipped according to the latest global standards, providing an integrated display and shopping experience. The offers launched by both companies on the occasion of the opening and during the summer season include interest-free installment programs on cars and golf cars, in addition to discounts on a number of models. These offers enhance the value provided to customers and stimulate demand in the coming period.
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