Al Nasr Company Reposts Historic Ad: Nasr 1100 Cars from EGP 700

Al Nasr Company for Automotive Manufacturing has republished an old advertisement from the 1960s on its official Facebook page, announcing booking openings for the Nasr 1100, Nasr 1300, and Nasr 2300 — with prices that started from just EGP 700. The original ad dates back to 1962, more than six decades ago, and included detailed booking deposit amounts and cash prices for each model. The numbers are shocking by today's standards.

Original Ad Details: Nasr 1100, 1300, and 2300 at Unbelievable Prices

According to the circulating advertisement, the cash price for the Nasr 1100 was around EGP 700, with a booking deposit of EGP 210. Installment purchases were available. The Nasr 1300 was priced at EGP 900 cash, with a deposit of EGP 270. The Nasr 2300 came as the highest-priced of the three, at EGP 1,680 cash, with a deposit of EGP 504. These figures sound impossible today.

The ad also noted that deliveries were scheduled by booking priority, at a rate of up to 700 cars per month, reflecting the expected demand for locally manufactured vehicles at the time. These numbers reveal the scale of Egypt's industrial ambitions during that era. But what does it mean now?

Gamal Abdel Nasser Anniversary and the Advertisement's Timing

The repost coincided with the annual anniversary of President Gamal Abdel Nasser's passing — a figure closely tied to the founding of Al Nasr Company as part of the state's push for local manufacturing and reduced reliance on imports. The post generated widespread engagement on social media, especially as users compared the old prices with current new car prices in the Egyptian market. The gap is staggering.

Al Nasr Company History: From 1957 to Wadi Hof Assembly Lines

The history of Al Nasr Company for Automotive Manufacturing is tied to Egypt's broader project to establish a domestic auto industry in the 1950s. According to the Ministry of Public Enterprise Sector, the first steps began in 1957 when a ministerial decree formed a committee to study creating a car industry in Egypt, before the project was assigned to the German company Klockner-Humboldt-Deutz in 1959. In May 1960, Republican Decree No. 913 established Al Nasr Company, and assembly lines in Wadi Hof began operating the same year. These details shed light on an entire era of Egyptian industrial history.

Today, more than sixty years later, those prices seem like fantasy. The Egyptian market now sees prices starting from hundreds of thousands of pounds for the simplest new cars. The difference between EGP 700 in 1962 and its equivalent today reflects massive economic shifts. Yet the ad remains a historic document — a reminder of the early days of Egypt's auto industry, a sector that once dreamed of a different future.