Abou Ghaly Motors Launches Service Initiative for Out-of-Warranty Chery Cars
Abou Ghaly Motors, Chery's distributor in Egypt, has launched an initiative to service out-of-warranty Chery vehicles with maintenance, repairs, and genuine parts at competitive prices. The program targets thousands of owners and aims to boost customer loyalty after warranty expiration. Expected prices are 15-20% lower than authorized service centers. The move comes amid rising competition in Egypt's after-sales market.
Chery Egypt has announced a new initiative targeting out-of-warranty vehicles through its local distributor, Abou Ghaly Motors. The move aims to capture thousands of owners. It's a strategic play.
What the Initiative Covers
The program seeks to retain owners of older Chery models by offering competitive maintenance and repair services with genuine parts. This approach reflects the distributor's desire to keep its customer base after warranty periods expire. The market is shifting.
Services include comprehensive vehicle inspections, periodic maintenance, mechanical and electrical repairs, plus genuine spare parts with a limited warranty. Thousands of owners looking for a reliable alternative to independent workshops are expected to benefit. The Chery Tiggo 8 Pro is among the key models included.
Egyptian Market Background
This announcement comes as Egypt's automotive market sees intensifying competition among distributors on after-sales services. The Chery Tiggo 8 has achieved widespread popularity in recent years. The initiative could give the distributor an extra competitive edge. Competition is heating up.
Abou Ghaly Motors aims to strengthen customer loyalty and grow its share in the after-sales market, especially as new rivals like MG and Geely make aggressive moves. Post-warranty service has always been a weak point for distributors.
Pricing and Expectations
No specific price list was announced, but a source indicated rates will be 15% to 20% lower than authorized service centers. Chery prices for spare parts vary widely in the market. This competition benefits consumers.
The initiative also aims to boost brand trust, especially since Chery Tiggo 7 models enjoy strong popularity in the used-car market. Continued post-warranty support raises resale value. A smart move.
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